Strategy

We commit

• We understand our customers’ needs.
• We are flexible and respond quickly.
• We provide solutions.
• We keep our commitments and deliver exceptional quality.

We innovate

• We profitably develop opportunities.
• We excel in outstanding engineering.
• We learn continuously and get better each day.

We partner

• We respect each other.
• We cooperate across boundaries.
• We help others to grow.
• We walk the talk.

We create value

• We strive for our customers’ success.
• We generate sustainable results.
• We care about people and society.
• Our products enhance the quality of life.  

• We target growth areas driven by the global trends energy efficiency, communications and security.
• Our core competencies in Analog/Mixed Signal, RF, Power and Embedded Control are our differentiating factor and therefore the base for further profitable growth.
• We concentrate on profitable businesses where we already have or can achieve at least a Top 3 position. We focus on the application fields Automotive, Industrial Electronics, Chip Card & Security, Mobile Phone Platforms, Broadband Access and Radio Frequency.
• We encourage entrepreneurship within our organization.